How SSL Has An Important Impact On Your SEO

With the explosive growth of ecommerce and apps, the necessity of a secure Internet experience is growing by the day. An SSL (Secure Socket Layer) certificate will protect any business and it’s customers from prying eyes, hackers, malicious virus and malware, making it an indispensable asset to any serious business owner that has an app or a website. However, marketing teams, and Digital marketing companies offering SEO services should not ignore SSL as some geeky thing not within their turf.

What does SSL do?
SSL brings essential strength to your website in terms of security. First of all, it protects the data sent between the user and the site, ensuring no prying eyes can read, copy or manipulate it. This is especially helpful when using payment gateways to protect your credit card details. Secondly, through an SSL certificate, a website can ensure that you are exactly who you claim to be and not someone else pretending to be you – a concept also known as authentication.

Why is SSL important? Because Google says so

Google’s move to incentivize SSL adoption is a reaction to the documents leaked by Edward Snowden describing government surveillance on a large scale. Google wants to make a point that your data does not get shared with anyone. Hence, they made an important change to the rankings algorithm: any website having an SSL certificate will appear higher in the search results of Google, as compared to a website which does not. As a digital marketing company, this information is critical to measure the effect of their SEO services.

SSL will give you a competitive edge
Adding SSL to your site won’t make you suddenly rank #1 for each and every keyword, but if your website and another website tie on every other ranking signal then having SSL will make you rank higher. When drafting a strategy for your SEO services, it is important to plan for those highly competitive keywords for which, you surely don’t want to get burned by something as trivial as not having an SSL Certificate. Though SSL is only one of the two hundred ranking signals used by Google, digital marketing companies cannot ignore its importance.

Do not be careless with SSL
Careful setup of SSL is a challenge and if you are not careful, unnecessary duplication is a common mishap with two versions of the same page getting indexed – one for HTTP and the other for HTTPS. This will drive your SEO company crazy when duplicate versions show up in search results to confuse your visitors

Don’t worry, most websites have it tough

Besides the cost and some compromise on speed – thanks to does cost bandwidth and CPU cycles – the advantages of an SSL certificate do outweigh all its shortcomings. Having said that, whether in the form of engineering hours, installation and implementation of SSL certificates, or additional hardware, encrypting the transmissions between your browser and the server costs money. For large websites, small bandwidth and CPU compromises add up to a substantial amount. That is why even though SSL does have a direct correlation with higher search rankings, but even the big websites don’t get it right.

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Banner Advertising Agency – Have an Increased Brand Patronage

The business organizations involve into media planning, advertising budget setting and channelizing the flow of advertisement campaigns. The advertising practices consist of several activities according to the campaign structure and span of promotions needed. This efficient advertising medium of Internet has energized the way branding and promotions were used to be done. The advertisers wish to make the most out of their ad spends and this is where a banner advertising agency becomes an essential entity. The banner advertising is one promotional tool that is creative and interesting to spread the business across the globe through the web.

The websites of business entities can be promoted efficiently through online banner advertising. The fact is that web marketers use it as an additional tool for business or money generation. There is a lot of scope in e-commerce activities, as websites give information about the business in a detailed manner. The banners are charged for impression or click through, which come under low cost models. The ads are placed on the website pages, which are projected to get quality traffic. The banner advertising agency also provide facility to exchange banners in order to rotate traffic from other parts of the web. It is extremely important to keep banner advertisements strategically placed and in rotation.

The benefit that can be obtained through a banner advertising agency are many, as it is all about monetizing the web traffic. In addition, the creation of banners is handled by the experts of designing field and ad copywriters. The ads come out to be appealing in both appearance and call to action. The banners are more like windows or gateways to your website and enhance your web presence. The banner advertising ensures that they create a pull in attention in the users’ minds. The content is kept short, crisp and attractive because the audience need a reason to click. The content and image have to be in synchronization to create an effect on the audience.

The ads will not make any sense, if they does not reap profitable results or are not placed precisely over the website. The banner advertising agency identifies the best places to promote your website. These media buyers are proficient in buying space over websites that belong to the same niche. The online banner advertising is for mutual benefit for the advertisers and the publishers. In this way, the advertisers can generate high traffic influx into his site. It gives promotional edge to the brands owned by the advertisers. As a matter of fact, banners increase the scope of income through business or lead generation. It is a feasible way of getting rich promotions.

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Fundamentals Of Banner Advertising – How To Create An Effective Ad Banner

If you have any experience at all with the internet, then I’m sure that you have noticed the increasing popularity of banner ads. These are those small rectangular advertisements that float on web pages enticing you to ‘click here!’ While these ads can differ considerably in appearance and subject, they all share the same fundamental purpose….when you click it, your browser will be redirected to the advertiser’s website. So how do these banner ads work?

Banner advertisements are typically a section of straightforward HTML code, but these simple banners can provide your business with huge results and generate tons of traffic to your website. So let’s examine the tools behind these ads.

What is an Ad Banner?

An ad banner is simply a graphic hypertext link, working much like a text link. A special piece of HTML code tells our Web server to redirect to a specific page any time a viewer clicks on the banner image. However, instead of text, a banner ad is primarily a graphic. Some can even be animations that showcase multiple images. Unlike the common static image banner; these are GIF animated banners that display a progression of several different images, sometimes used to create the illusion of motion.

Types of Banner Advertisements

Of course banner advertisements may come in a wide variety of shapes and sizes, but there are eight different banner sizes that are specified by the Internet Advertising Bureau. These sizes are measured in pixels and are:

  • 486 x 60 Pixels (Full Banner)
  • 392 x 72 Pixels (Full Banner & Vertical Navigation Bar)
  • 234 x 60 Pixels (1/2 Banner)
  • 120 x 240 Pixels (Vertical Banner)
  • 125 x 125 Pixels (Square Button)
  • 120 x 90 Pixels (Button 1)
  • 120 x 60 Pixels (Button 2)
  • 88 x 31 Pixels (Micro Button)

While there is no size limitation for banner ads, a full banner of 468 x 60 pixels is the most popular. You must keep in mind however, that you want to keep the memory size low, typically between 12K and 18K, or you risk slowing down your page load time.

Goal of a Banner Ad

An effective banner will perform one of two basic functions. It will either redirect a visitor from the site that he is on to the advertiser’s site, known as a click-through, or make the visitor simply file the information contained in the banner ad away for future use, known as branding. The most effective ways to measure your banner ad’s success if by looking at:

  • Clicks/Click-through: This is the number of visitors who actually click on the banner ad and follow it to the advertiser’s Web site.
  • Page views: Sometimes referred to as page impressions, page views are the number of times a Web page has been requested from the server.
  • Click-through rate (CTR): This is the ratio of page views to clicks. It is represented as the percentage of the total visitors to your site to those who actually clicked on the banner ad. The usual CTR is under 1 percent.
  • Cost per sale: This is a gauge of how much advertising money is spent on making a single sale.

Depending on your niche and expectations, you may find different measures more important than others, but most advertisers consider all of these when determining the effectiveness of a banner campaign.

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What Do Your Online Customers Really Want?

Without customers you wouldn’t have an online business. But would your customers notice if you weren’t around? Does your business truly make a difference in your customers’ lives?

Once you know how to deliver better value than your competitors, your customers will become more loyal and you’re going to make more money. What kind of value do your customers want from you?

1. Offer Solutions

The primary thing that’s going to make a difference to lives of your online business customers is to provide them with a simple solution to a serious problem they have.

When you make a difference in someone’s life, they’ll love you for it. They’ll tell other people about it, and watch for every other thing that you create. They know that you deliver answers to challenges and will be happy to buy from you again and again.

2. Listen To Your Customers

A lot of people feel that they have nobody to turn to, nobody to talk to or nobody that knows what they’re experiencing. When they know that you have listened and understand their problems, they will become more loyal to you.

3. Keep A Look Out For Their Best Interests

There are times where it’s better to give up part of your profits or time just so you can look out for the best interests of your online business customers. For instance, you may tell them what products to avoid or warn them about the money traps that you know they’ll be easily pulled into.

4. Protect Them From Negativity

You’ve got to be the person who doesn’t allow them to pulled down and demotivated by their soul-sucking friends, however well-meaning they may be. You’ve got to look out for your customers and help them to deal with negative people.

5. Build A Community

Your online business customers like exclusivity. They want to feel special as if they’re part of a secret group of movers and shakers. Just staying connected with your target audience in a close way will help you provide more products and services for your audience that you may not have considered.

6. Be Different

One way how to attract more customers to your online business is to provide information that invigorates them and gets them excited. You want to explain things with a new slant, and you want to give them a new way of looking at doing the stuff that they’re doing in their lives and new approaches so they can get new results.

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Increase Your Income By Making Money Online With These Tips

Making money online is very profitable for many people. All it takes is a bit of research and planning. You can find several places and ideas that will help you make money. This article is a great place to start. Continue reading to find out some ideas that are working for others.

You must pre-determine your niche before you consider working online. Do you like writing? You can sell your articles online or freelance for companies who want you to write for them. Is graphic design your thing? Do graphic design for other companies online. If you want to succeed, know thyself.

If you love to draw, you can sell some of the photography that you create on the web. Initially, you may want to post your goods on Craigslist or a smaller site to get the word out and see if people will bite. If there is a high following, you can move to a more prominent site.

Check out the reviews before you hang your shingle at any one site. For example, working for Google as a search result verifier is a legit way to make some extra cash. Google is a huge company and they have a reputation to uphold, so you can trust them.

To make real money online, consider launching a freelance writing career. There are numerous reputable sites that offer decent pay for article and content writing services. By checking into these options and reading feedback of each company, it really is possible to earn an income without ever leaving your home.

Ask others if you can advertise for them. For example, you can use your website to host advertisements. You can get money for putting an ad on a social media site or blog. The ad re-directs the readers to another site where they can shop.

Don’t be afraid to make contact with real people, just because you’re looking for money making opportunities online. While most sites are self-explanatory and can be operated with little to no assistance, you can find out more about legitimacy by conducting conversations with site owners or other employees. If you don’t hear back anything, that could be a red flag!

Translate documents if you are fluent in a second language and want to make money on the side. Check out the freelancing sites to find people who will need things altered into a different language. This can be anyone from a large corporation to an individual who wants to translate something for a friend.

Working online is likely not to make you a millionaire overnight. Even Perez Hilton or Ariana Huffington had to work hard to get their sites to be popular. The same goes for you, whether you are writing SEO articles or designing websites. Don’t let frustration cause you to quit if you don’t strike it rich quickly.

As stated above, there are lots of ways to increase your online income. Use these suggestions to help you get started. You will be amazed at how quickly the money can add up. Come back to this page and others like it to continue growing your online work portfolio as you go.

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Internet Marketing for Lawyers – Advice That Counts

Lawyers face the same challenges any business does. In order to get new business they must market their services, i.e., advertise. And lawyers deal with the same marketing and advertising challenge every business does – how to beat the competition. Plus lawyers have to assume that any Internet or non-Internet marketing or advertising they do may well produce little or no results for the amount of time and money they spend — regardless of what an outside marketing or advertising advisor may say to the contrary.

Prior to the Internet the main non-Internet marketing option or advertising choice for any lawyer was to advertise in the yellow pages. To this day the print yellow pages contain plenty of colorful, one page display ads that feature lawyers offering their services, and lawyers pay a lot for these ads. How effective these ads are is anyone’s guess — it’s hard for your colored, one page display ad to stand out when you have 20 other lawyers doing the exact same thing! The yellow pages companies, however, continue to promote their marketing and advertising philosophy that “bigger is always better” and “everything we sell is an opportunity,” so they often present a lawyer with a non-Internet marketing and advertising solution that costs plenty but often produces little.

This line of thinking, along with the use of print yellow pages in general, has gone the way of the dinosaur at a very accelerated pace. The yellow pages in print form had their heyday for many decades, but the population now goes to the Internet for the information they seek, so most print directories are collecting dust. A lawyer who advertises in the print yellow pages may well get calls, but they’ll most likely be from vendors using the yellow pages as a cheap source of leads.

The major paid search providers (pay per click search engines) tend to offer lawyers Internet marketing and advertising solutions in a manner similar to the way the yellow pages do with their print directories. “Bigger is always better,” so rather than realistically discuss with a lawyer a pay per click Internet marketing and advertising campaign that makes financial sense and produces a decent ROI, the pay per click providers will tell the lawyer to go for as many top listing keywords (the most expensive) as their budget will permit and bid as high as they can. The lawyer may go broke in the process, but at least they’ll get exposure! Many lawyers get into pay per click as a quick way to get leads but quickly exit a month later after spending lots of money for Internet marketing and advertising results that produce nothing but expense.

While pay per click Internet marketing and advertising is the running favorite of Internet marketing advertisers worldwide, pay per click advertising for a lawyer is usually an extremely expensive proposition for what they get. How much a lawyer is willing to “pay for a lead” takes on a whole new meaning with pay per click. The cost per click for many lawyer related keywords, e.g., “personal injury lawyer,” “criminal defense lawyer,” can range from $5.00 to $70.00 per click depending on the market, and when the typical lawyer’s conversion rate (the number of clicks it takes to generate a lead) of one to two percent is factored in, the lawyer can find themselves paying upwards of $500.00 to $7,000.00 per lead, and a lead is not a client.

Part of the problem lawyers face when they work with pay per click (and this translates directly into poor conversion rates) is that (1) they spend little time creating their pay per click ads and (2) the ads direct traffic to the lawyer’s website. Any Internet marketing professional who knows something about pay per click knows you never send pay per click traffic to a website. Instead you create special pages, i.e., “landing pages” for pay per click traffic to be directed to. The landing pages perform the job of convincing traffic to do what the lawyer requires, which is normally to contact the lawyer via e-mail or by phone.

Legal Internet directories and portals offer the lawyer a potential Internet marketing and advertising option because of their popularity and enhanced Internet visibility. How effective a listing in a legal Internet directory or portal can be for a lawyer in terms of marketing, advertising and Internet exposure will depend upon the particular attributes of the legal Internet directory or portal in question. All things being equal, legal Internet directories or portals that charge a fee to be listed in them make more sense as an Internet marketing and advertising choice than similar sites that offer listings for free. The lawyer has to be particularly careful, however, when they consider advertising in legal Internet directories and portals that “look” like they offer a lot — and a price to go with it — but for whatever reasons simply do not produce enough leads for the amount of Internet marketing and advertising money the lawyer must spend.

Many legal Internet directories and portals exist that have a very strong Internet presence, and they are excellent resource centers for lawyers, but this does not automatically make them good places to advertise. With Internet legal portals especially it’s not how many lawyers the portal attracts but how many people the Internet legal portal attracts who are searching for legal services. People have paid thousands of dollars for advertising in Internet legal portals that have produced nothing in the way of Internet marketing and advertising results. A very wise idea for any lawyer who considers advertising in an Internet legal portal is to get some very accurate user demographics on what kind of specific traffic the Internet legal portal is actually attracting.

What is a lawyer supposed to do? Everywhere the lawyer looks, whether the marketing and advertising media is Internet or non-Internet, considerable financial risk is involved, and a guarantee that the lawyer will get good, solid results for the amount of money they spend is often hard to achieve.

Ultimately the best way for a lawyer to go with Internet marketing and advertising – the way that will ultimately get them the best long term results for the money they spend — is to focus on getting their website to rank high in organic search results. When all things are considered, people on the Internet who search for goods and services mainly search for websites to find their answers. They may look to legal Internet directories and portals, and if they don’t find what they want they may turn to pay per click listings as a last resort (only about 30% to 40% of users bother with pay per click) but ultimately people who search the Internet are looking for websites that provide them with the answers they seek.

If a lawyer is looking for an Internet marketing and advertising solution that doesn’t require being part of the pay per click crowd, the lawyer may want to look into pay per phone call programs. Pay per phone call is like pay per click, but the lawyer does not pay for a call unless they receive one. And the costs for pay per phone call are normally substantially less that what the lawyer will pay for a click in many cases. A smart lawyer may even want to consider getting involved with several pay per phone call providers with the idea that between the providers the lawyer will receive enough leads in the aggregate to make involvement with these programs worth it.

Many of the Internet marketing and advertising solutions that a lawyer chooses to look into must be tried on a case by case basis. Absolutely nothing can be assumed. A pay per click advertising campaign that works extremely well for the lawyer with one search provider might fail miserably with another.

One last thing that a lawyer should be aware of when it comes to the Internet and a website presence is that appearances really do count. Many people have been on the Internet for 10 years and have correspondingly seen websites of all types and styles. People are used to seeing professionally designed websites. The lawyer’s website should be too.

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Should You Hire an Internet Marketing Expert?

Starting out in internet marketing is almost always overwhelming
to e-business newcomers, even if they are seasoned business
professionals or marketing experts. Internet marketing is truly
original and quite different from traditional marketing. The
complexity is compounded for those who do not have vast
experience operating or marketing a business. Whatever the
circumstances, many new internet entrepreneurs ponder the idea of
hiring an internet marketing expert to get their internet-based
business off the ground.

There are different types of internet marketing experts who
provide various levels of support and services. Hiring or
contracting to a full-service internet marketing expert can be
quite expensive, but using limited services of an internet
marketing expert can be both cost-effective and advantageous for
a new internet business. Another option to hiring an internet
marketing expert is to pursue training and educational
opportunities in internet marketing that will prepare you to
become an internet marketing expert yourself.

Some services offered internet marketing expert firms include:

1. Preparation of marketing plans

2. Internet marketing
consulting services

3. Management of specific internet marketing
campaigns

4. Full-service planning and management of the internet
marketing program

Having an internet marketing expert craft a marketing plan that
is specific to your business is a good way to gain an
introduction to internet marketing and to realize your internet
marketing potential. A marketing plan prepared by an internet
marketing expert should contain an analysis of your business and
your industry as well as identifying and evaluating your
competition and recommending a niche market for you to target.

The internet marketing expert should also outline internet
marketing strategies for you to use to reach your target market
and to drive targeted traffic to your website. Specifics of your
planned internet marketing campaign should be included in the
marketing plan along with milestones and an internet marketing
budget. Using an internet marketing expert in this capacity will
provide you with a clear internet marketing plan that will serve
as a guide for your internet marketing program.

Internet consulting services provided by an internet marketing
expert can be provided one-on-one, through classes or through
coaching. Generally, such consulting services accomplish the same
thing as a marketing plan prepared by an internet marketing
expert, but they are less formal and more intended to condition
you to prepare and administer your own marketing plan and
program. Working with an internet marketing expert on a
consulting basis is a great way to learn about internet marketing
and to prepare yourself to manage your own internet marketing
program.

Sometimes you may find it beneficial to hire or contract an
internet marketing expert to manage a specific area of your
internet marketing campaign that is time consuming. Search engine
optimization and pay-per-click management are examples of these
specific activities that may benefit from the use of an internet
marketing expert. Both require ongoing monitoring and adjustments
to be continually effective and cost-efficient. Linking campaigns
are also ongoing, time consuming tasks that you may want to
consider outsourcing to an internet marketing expert.

A full-service internet marketing expert generally provides a
wide-array of internet marketing services. Among them are the
marketing planning tasks of reviewing the industry, identifying
the competition, analyzing the market, pinpointing a target
market, developing a unique selling proposition, identifying
marketing methods, and planning the marketing budget. Once the
marketing plan is in place and approved by you, the full-service
internet marketing expert actually launches and manages your
internet marketing campaign.

Considering all of the levels of service that an internet
marketing expert can provide will help you to decide whether or
not to hire an internet marketing expert. The main advantages of
using the services of an internet marketing expert are access to
expertise and freeing up your time. The disadvantage, of course,
is the cost associated with the use of an internet marketing
expert. In making that crucial decision for your unique business,
a cost-benefit analysis can provide guidance to ensure that you
make the best decision for your business.

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Traffic Building – How to Create a Landslide of Visitors to Your Website

Traffic, everyone wants it and is trying really hard to get more people to their site. Traffic is what generates more traffic, and vitally for website owners, increases their revenue. When you are planning a web site, part of your thinking should include a strategy for building traffic and realistic time scales and budgets for doing it. Be prepared to wait several months for your traffic to build, unless, of course, you have the budget for some instant advertising.
Here are four essential key elements of traffic building:

Pay-per-click (PPC)

Link building

Search engine and directory submissions

Article marketing

Pay per Click Advertising

There are dozens of PPC advertising opportunities but until you understand how PPC bidding works and how to make a profit stick with Google Adwords. Pay per Click advertising like AdWords is worth spending money on. I would suggest reading up on AdWords books and articles on how to use this great advertising avenue to its fullest.

Link Building

Search engines such as Google see links from other sites as a vote of confidence in your site and will boost its position in their search engine results accordingly. Acquiring links from other sites is a slow process and requires a much organised approach. On the plus side, running a link building campaign means that you are not solely relying on search engines to bring you visitors. A link from an authoritative site lends you credibility, a link from a popular site sends you traffic and a link from a relevant site boosts your search results. Reciprocal linking is an effective, free way to get more visitors to your site.

Search engines

Getting your site listed with all of the major search engines and directories is essential for building traffic. Increasing search engine traffic organically can be an essential part of the promotional mix of for your website. When setting up a website, a vital task to carry out is to submit it to website directories.

Article Marketing

Article marketing has come a long way to become one of the core traffic building strategies for internet marketers and webmasters. Writing and submitting quality articles to article directories is an excellent way of promoting your site and sending it lots of targeted traffic. Article traffic is big, big, big: and here is why. When you write articles and submit them to the highest ranked article directories, for well targeted keywords, they can rush to the top of the search engine rankings.

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Why is Article Marketing Such a Powerful Traffic Building Strategy?

Of all the diverse traffic building strategies available to internet marketers, article marketing, is by far the most powerful method of increasing web site traffic, boosting sales, and maximizing profits.

If you have not yet implemented a powerful traffic building strategy for your website, you should definitely consider writing and publishing articles for the following reasons.

Writing useful, informative, high caliber articles about your market niche will identify you, to your readers, as an expert in your field.  

Being recognized as an “expert”  instills an aura of credibility, builds trust, and confidence with your potential customers.   Your prospects will feel more comfortable when buying from you, and an increase in sales from your online business will be the direct result.  

Cost effectiveness is also another reason why article marketing is such a powerful traffic building strategy.

It is not extraordinarily expensive to hire a ghost writer to create articles for you, if you don’t have the time available or ability to do so for yourself.  

It costs nothing to submit your articles to article directories for publication, and if time is a prohibition, there are tools that are now commonly available to automatically submit your articles to several directories at once.  

Multiple directory submissions dramatically increases the back links to your website, which in turn translates to increased traffic, and an increase in web site sales.  

Article marketing is an extremely important and powerful traffic building strategy, for increasing back links, that the search engines robots are constantly on the lookout for.

Including keywords when writing your articles, and submitting multiple articles to the article directories, is a very powerful traffic building strategy that makes your website more visible to the search engines.  Your web site will be quickly indexed by the search engines when using this strategy.

Published articles become viral in nature.  All your articles will contain an author’s bio or author’s resource box, where you can give a brief pitch about your business, and insert the URL for your web site.   The author’s resource box is always located at the end of your article and is usually limited to about 250 – 300 words.

Unlike other advertising strategies; when your articles are published by the directories, your website URL, which is contained in the author’s resource box, will become viral and will be disseminated throughout the internet universe to remain there indefinitely.

Your article will be archived in the various article directories, and will over time continue to funnel thousands of permanent back links to your website.  

That is the primary reason why your article should be well written, useful, well thought out, and keyword rich.  

It should now be evident to you why article marketing is such a powerful traffic building strategy in comparison to other traffic driving methods.

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Top Five Keywords Research Tools

SEO or search engine optimization is all about keyword research and finding the optimum keywords to get search engines to place your web pages in front of your potential customers. Assuming you have a quality product and are giving quality content to those who subsequently visit your site, then by following this quick guide you should be able to start finding the best ways to find the keywords that are critical to succeed with your website.

There are two main two types of keyword research tool that can help with your overall web strategy that uses the seed keywords to find profitable keywords and the competitor based keyword research which finds proven keywords from other similar sites to drive your traffic.

The five best tools for SEO are below:

The Google Keyword Planner tool is the first on the list because it is one of the best and most commonly used keyword research tools available. One of the main reasons it’s so popular is that it is free and also, it is directly integrated with Google AdWords.

You can create your AdWords Account for free and then start using this Google Keyword Planner Research Tool which has all the information on Google the largest search engine.

This is the best for people who are just starting out and the early stages of your SEO on your website.

Semrush is the number 2 choice as it is the easiest keyword research engine for bloggers. You place in your or your competitor’s URL and it will give you all the ranking keywords for that site.

It will give details on the traffic stats, search engine reports, AdSense CPC and many other details to help you manage your SEO campaign. Semrush is offering a 14 day completely free trial.

Ahrefs Keyword Explorer tool is number 3, it is one of the most popular keyword tools and uses clickstream data to show how many clicks you can get from a given keyword on the search engine. Many key words have a large amount of traffic but few clicks. It is possible to create a keyword list directly from Ahrefs dashboard with a trial of 7 days for $7 it is great value.

Long TailPro is at number four, being another very popular keyword tool. This paid tool is great for niche sites and features an amazing and very detailed keyword analysis feature as well as a competition checker which will help you to choose the right keywords to drive high quality traffic to your web page. They are also offering a $30 discount.

KW finder is number 5. This tool is totally dedicated to keyword research. Although they are very new they are one of the fastest growing SEO tool companies, mainly because they help you find the right keywords that will drive highly targeted traffic to your site. It uses a question based keyword research option to help you find long tailed keywords quickly that are related to problem solving. This type of problem solving content helps to bring quality, targeted traffic to your site and increase click rates and conversions.

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